“We engaged Rick in May 2008 to improve our sales and marketing productivity in a community with many challenges. Despite numerous unforeseen obstacles, Rick was able to lead our sales and marketing department through his on-site and remote support. By applying his great creativity and experience in marketing and sales, we markedly increased occupancy in all areas of our continuing care community. He also contributed to other departments’ heightened enthusiasm and customer service to our residents. I would recommend Rick as a resource for any community needing a boost in their sales, marketing and customer service.”

Jack Sandman
President/CEO
First Community Village
Columbus, OH

“As an industry professional, I have attended numerous conferences and training seminars that promote improved occupancy and financial performance for attendees. Many times, the materials covered in these sessions are fundamental in nature and offer little value in terms of new tools and approaches that can truly improve performance. Hunsicker Consulting has broken this mold and has real solutions for managing revenue and sales performance in today’s turbulent economic times. Somerby Senior Living recently engaged Rick to assist in our Annual Sales and Marketing Conference, held in Birmingham, Alabama. His hands on approach, community specific tools, true innovativeness, and real time examples have without question enabled our teams to improve not only their performance, but sell more confidently in the difficult water we manage today. I look forward to continuing our relationship with Hunsicker Consulting and would highly recommend his services to anyone desiring to have an edge on their competition.”

Stovall Kendrick
Executive Vice-President
Somerby Senior Living

“Rick Hunsicker’s knowledge and experience were tremendous assets to Morningside Ministries in our attempts to boost occupancy at a new startup campus. Within a few weeks of Rick’s arrival, occupancy increased dramatically. The techniques and tools that he offered Morningside have enabled us to maintain a nearly 100% occupancy level and a considerable waiting list. Rick can interact with and engage marketing staff in a very non-threatening and inviting manner. Working with him was fun, educational and a great pleasure. Morningside would certainly use Rick’s services again.”

Alvin A. Loewenberg
President/CEO
Morningside Ministries
San Antonio, Texas

“I’ve known Rick for some time and was always impressed with the breadth of his expertise. After his recovery from his heart transplant, I had the opportunity to work directly with him on a troubled community in the Midwest.  Despite significant obstacles, under Rick’s guidance and leadership in the sales and marketing arena, the community has been able to increase occupancy during these difficult times.  He brought energy, enthusiasm and fresh new ideas that positively impacted all areas of the community. No one expected to see such positive results under the circumstances. And the sales /marketing staff genuinely believes that he walks on water!”

Jean Anwyll
Anwyll & Company
Senior Living Marketing Services
Elkton, Maryland

“I had the opportunity to work with Rick Hunsicker for several years while I was Senior Vice President at GlynnDevins Advertising and Marketing. Rick consistently came to the table with clear and challenging assignments for us. The detail and insight he provided was not only thorough but also innovative. He was consistently open to and respectful of our recommendations and ever the student of new ways to ‘fill inventory.’ On numerous occasions, I observed Rick running seminars and workshops to educate and motivate marketing directors and sales counselors. The depth of knowledge, the level of enthusiasm, the sincerity of support and the genuine nature of Rick’s character as evidenced in the room was indisputable. He truly inspires others to excel. It has been, and continues to be, an honor to call Rick a professional constituent and personal friend.”

Rose Oetting Stewart
Former Senior Vice President, GlynnDevins Advertising and Marketing
Current Owner, rosetc., a marketing communications services and consultancy business

"I worked with Rick for many years with Marriott Senior Living and also Greystone Communities.  He was a tremendous support to me during the start up marketing phase of one of the most successful CCRC's in the country located in Norfolk, Virginia.  After being in this business for 18 years, I still use the advice given to me by Rick during my first years as a Marketing Director.  He's extremely professional and a pleasure to work with"

Becky Baer
Community Sales Director
Atria Virginia Beach 

"I have worked with Rick Hunsicker for the past 20 years at Marriott Senior Living and Greystone Communities.  His knowledge of the senior living industry is unsurpassed.  If you are looking for a senior living expert with hands-on experience in pre-marketing, operational marketing, sales training, customer service and more, look no further."

Joy Ricci
Independent Senior Living Consultant

"I worked with Rick for five plus years in the Senior Living Industry at Greystone Communities.  His expertise in the senior living industry always amazed me.  He is a wealth of knowledge and was always available to help me with any of my clients’ needs.  He is definitely an expert in the Senior Living Industry."

"Having worked with Rick at Greystone for nearly 5 years, he was always available to help with sales and marketing issues I was dealing with for clients. He intently listened to the issues and then helped me come up with solutions that solved our clients' problems."

Matt Wilson
Principal
Wilson Community Marketing

"I worked with Rick for 6 years and right away noted his knowledge of the industry, the senior customer and sales.  With many years in senior housing, Rick knows how to quickly assess projects, offer recommendations and deliver results.  Rick demonstrated success at making the difficult projects successful.  I am very pleased to have worked with Rick."

Matt Johnson
McFarlin Group

"I had the pleasure of working with Rick for over 15 years while I was CEO and Owner of REPS Software.  Rick's unique combination of people skills, sales management experience and understanding of lead management systems make him an invaluable resource to any senior living organization."

Lance Raab
Former Owner, REPS Software